Campaign:
The Good, The Bad & The Bloody
Brands:
000 Worldwide, Airinum, Axel Arigato, Bmuette, Casablanca, Champion, Cote Et
Ciel, D-antidote, Depression, Dust, Facetasm, Iceberg, Ih Nom Uh Nit, Martine
Rose, Maxxi J, N21, Nasa Seasons, Nemen, Nilos by Julius, PAM, Puma, Rick Owens
Drk Shdw, Sankuanz, Self Made, SSS World Corp, Used Future, Walter Van Beirendonck,
White Mountaineering, Yohanix Blacx & Youser
About: Sects Shop is a multi-label street wear space founded in
2014 and curated by Singapore-based designers of fashion label DEPRESSION,
Kenny Lim and Andrew Loh. The shop is divided into sections, ‘Construction’,
‘Voodoo’, ‘Supermarket’ & ‘Garden’, to cater to a multitude of styles.
For 2019/2020, it’s all
about the good boys, the bad boys and the weird boys. With a refreshed brands
list, the campaign tries to capture the spirit and spectrum of the youth of
today. The campaign takes you through a range of emotions, from the re-imagined
millenial slacker, to the new emo kid, to the eclectic avantgarde yet urban guy
and more.
Credits:
Shot by @aidenyeoh
Creative Direction &
Styling by Sects team @kennydepression @andrewdepression
Hair & Make-up by
@insquareivan
Video by @grayreve
Models @insutagram_94
@sunghyunjo__ @mylittledan
Location:
277 Orchard Road,
Orchard Gateway #04-14, Singapore
Socials:
www.sectsshop.com
instagram @sects.shop
twitter @sectsshop
facebook.com/sectsshop
email:
help@depression.com.sg
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